Digital marketing has been evolving over the years thanks to advancements in technology. Having the right tools will be vital if you want to excel as a digital marketer. Having the best Android apps will help you manage processes, stay updated, and be one step ahead of your competitors.
But then, you might not be sure about the best Android apps to have, especially as a beginner. This article has all you need to know about the digital tools you need. It will help you know which Android apps you should prioritize when investing in digital marketing tools.
Let’s dive into it.
1. WordPress for Android
Most digital marketers leverage WordPress for their blogging needs. Research shows that a whopping 43.2% of all websites on the internet in 2022 run on WordPress. This represents an increase from 39.5% in 2021 and means that two out of every five websites use WordPress.
With that said, the WordPress Android app is one that you cannot do without as a digital marketer. It is a very crucial tool for the remote management of your WordPress website. It will make your life easier, especially by helping you make updates in real-time from anywhere.
2. Google Analytics App
There are a lot of reports that you need to analyze daily as a digital marketer. This is why you need the Google Analytics app to keep track of the latest data your business collects. If you run a website and a blog, it will be vital to ensure you crunch the data collected daily.
That will help you make the right decisions, especially about the content you create. The best thing about this app is that it is an optimized version that will give you the best mobile experience. You can view your visitors by country, look at conversions, and many more.
3. Facebook Page Manager App
You need to keep in touch with your customers on social media all the time. Facebook is one of the most popular platforms used by marketers. Now, you need to update your page, give prompt responses to customers, and kickstart conversations on your Facebook posts.
This is one of the reasons an Android Facebook manager app is important. You can use it to ensure that you effectively manage your page remotely. Using the Facebook page manager is quite efficient. It’ll help you send and receive messages, post updates, and view insights.
4. Google My Business App
Business visibility matters in the digital marketing world. You cannot grow your business or reach your sales goals if people can’t find your business online. That’s why the Google My Business app is important. It is the perfect tool to use when getting your business on Google.
You can use it to manage the information on Google search, maps, and Google+. Also, one of the best Android tips for using this app is that you can integrate it with your social media pages. It can help you ensure that your business location on Facebook appears on SERPs.
5. Buffer App
Your online business needs a presence across all social media platforms. However, it isn’t that easy to manage multiple social media pages simultaneously. And, hiring a huge social media management team won’t be viable, especially for a small business with a low budget.
The best option is to have an app that will simplify management. Buffer is the best tool to use for the central management of all social media pages. You can use it to share updates on all your pages. It can also help you schedule updates and share content from other sources.
6. Canva App
Visuals are important for your website and blog, and Canva is an excellent tool for creating them. It is an image editor that has all you need to ensure you create professional quality pictures for your audience. You can use it for personalization of images before posting them.
Canva has pre-built templates that will make working on your visuals easier. It integrates well with social media pages to ensure that you post images on social platforms effortlessly. It is a free application that you can download to your Android device and use to start creating images.
7. YouTube Creator Studio App
Source: Google Play
It is vital to also know how to attract your audience’s attention with videos. Video content helps engage visitors. But then, you need to be sure that you are managing your video content well. And there’s no better place to do it than the second-largest social media site.
YouTube content management can happen remotely and not necessarily in the office. You can use the YouTube Creator Studio app to do anything remotely. It can help you view insights and reports. You can also use it to check recent updates and respond to comments.
8. MailChimp App
Email marketing is one of the digital marketing techniques that has stood the test of time. If you are a digital marketer, one thing you must keep in mind is that email marketing can help take your marketing game to another level. It’ll be vital to ensure you make the most of your business email.
MailChimp is one of the best Android apps to use when marketing through emails. You can use it for free if the number of subscribers on your email is below 2000. It is the perfect tool to use if you are a starter in an online business. It will make email marketing easier and more efficient.
Bottom Line: Investing in the Right Android Apps Will Grow Your Marketing
Those are some of the top tools that you need as a digital marketer. The business world is becoming more competitive, especially with online selling becoming more popular. You need to stay on top of your digital marketing game by having the right set of tools for your work.
The digital marketing tools we’ve discussed above don’t require a sophisticated operating system to work. You can install them on your Android device and get started. However, it will be vital to look at the minimum Android requirements for every app and ensure you have the right Android version.